Brands in Crisis

Borrow My Brain offers Crisis-ready
Consulting, Workshops, or Simulation training
to help you protect your Brand
from business continuity and perception risks.


Most companies think “it can’t happen to us!”. But incidents, emergencies, and crisis are “everyday business”. A sudden raid of authorities; a social media attack; non-compliance to regulations; security issues; people distrusting Brands …all, can impact sales, goodwill, and reputation.

Companies usually don’t prepare for the “What if…” scenarios. You can benefit from having a partner that will commit to help you spot risks and be prepared well before a Crisis. Tasos Pagakis is your partner.


big crisis occurred in the US and E.U. within the last 10 years in all sectors

54 %

of the US, EU SME’s have never had a prepared Crisis plan before they face dangers


global company CEO’s agreed it is “inevitable to face a Crisis in the future”

91 %

of those companies that faced a Crisis, later transformed their entire Operations

17 %

is the number of companies that have ever tested their Crisis preparedness

Previous experience

He is giving thorough answers that we couldn’t ever dream for our corporate responses.

Crisis-ready training has offered us valuable answers, directions, and know-how!

projects-burger King


Crisis Consulting

Advise leaders on corporate Crisis responses.

Crisis Audits

Audit processes and sites with an eye on “What if…”.


Setup the Crisis team, governance, and framework.

Crisis Manual

Actionable Crisis manual (stakeholder-action-message).

Social Media

Work on responses and scripts for digital activation teams.

Company training

Real-life simulation exercises to induce a Crisis-ready culture.

Crisis workshop

1-day for up to 10 business continuity & perception Crisis.


Train on ambush interviews, message and story techniques.

Brand Q&A

Work on ‘sound bites’ your teams need to tell a story right.

Recent articles

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To protect your Brand,
give Tasos a shout!

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This post is also available in: Greek

Work licensed under Creative Commons. Don't steal. Always link back. Ask for reprint | © Copyright 2019 | Brands In Crisis is a service of BMB Borrow My Brain Consulting

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